Home / People / Bas Godska

"Digital Dutch Dealmaker"

Specialties: E-Commerce Eastern Europe, fashion, online travel,
internet marketing, international e-business.

Consultant, advisor, marketeer, investor.
Bas is MyThings managing director in Russia, president and founder of Acrobator.com venture fund supporting Its portfolio companies: Displair.com, Travelata.ru, Chocolife.me, Cpazy.com, Zakaz.ua, Travelfed.com, Gekko.com, Art2be.org, Zooshopping.com.ua, Looksima.com, Lensmark.kz and others.

2011 - 2012: Consultant and Digital Marketing Director, Bas was responsible for Kupivip Holding's accelerated growth. Optimised visitor-to-registration levels and augmented the marketing team, servicing also Kupilux.ru, Shoptime.ru, PTECS (including Roxy, Quiksilver, Mexx, TSUM a.o.).

2011: Chief Marketing Officer for fashion e-commerce project Lamoda.ru by Rocket Internet GmbH (http://www.rocket-internet.de), a leading European incubator fund with projects like Groupon / MyCity, Ebay Europe, Jamba, Zalando, eDarling, Lamoda. Moscow, Russia.

2010-2011: VP Marketing of Russia’s largest vertically integrated fashion retailer Gloria Jeans Corporation (www.gloria-jeans.ru), developing and executing its digital and offline marketing strategy. Rostov-on-Don, Russia.

2008-2009: Chief Marketing Officer and deputy CEO of OZON.ru. Invited by VC fund Index Ventures (www.indexventures.com), early investors in Skype, last.fm, MySQL, Betfair a.o.). Ozon is Russia's and Eastern Europe’s nr.1 e-commerce company OZON. Moscow, Russia.

2007-2008: Marketing Director Europe for Ebookers.com / Orbitz.com, Bas managed a nine digit marketing budget across thirteen countries, oversaw the European marketing strategy and coordinated the prize winning Ebookers rebranding. Amsterdam / Europe.

2006: Consultant / Country Manager to Sportingbet Plc (London AIM: SBET) ---  top 5 global online gaming company. London, UK.

2003 - 2005: Head of Commercial Sales / e-Commerce and Marketing Director for lastminute.com (Travelocity). Amsterdam, NL / Brussels, BE / London, UK.

2000 - 2003: Managing director and co-founder of memorabilia e-commerce company Authentics. Sydney, Australia.

Bas studied Law and Russian in the Netherlands (University of Amsterdam), e-Commerce and Internet Marketing in Australia (University of Technology Sydney).

Since 2006 until present, Bas co-owns Dutch ‘venturing consultancy’ firm Gogol (www.gogolmedia.com) / VOC (www.vocmedia.com). Mission: assisting companies to define, manage and optimise the profitability of their e-business strategy. Some of Gogol / VOC’s blue chip clients: ReedBusiness (Publishing),TNT Post, Randstad (HR), Postcode Lottery, Hyatt Hotels, DHU Alpen Pharma, ukrainian rock-band Okean Elzy. The Ukrainian/Russian branch of Gogol focuses on digital marketing, online strategy, VC support and e-commerce.

Bas lives in Moscow, Kiev and Amsterdam.